Over 90% of shoppers make impulse purchases. Being an unplanned decision, impulse buying is influenced by various external and internal factors such as traits, motives, consumer resources, and marketing stimuli emerge. It’s a significant sales driver for online stores as well as for physical ones. Even though 79% of these…
Volume Discount Pricing Formulas
By offering volume discounts and being thronged with customers, the retail giants such as Tesco and Walmart show in practice that net income can be generated by selling more goods at a lower price than fewer items at a higher price. To compete with these giants as an eCommerce business…
How to Set up and Configure the Cross‑sell & Upsell Suite on Shopify?
Looking for a solution to grow your eCommerce business? Cross-selling and upselling may be just the answer to your prayers. The techniques are both aimed at boosting trade, yet there’s a difference in the mechanics. To cross-sell means to suggest complementary merchandise or services, while to upsell is to prompt…
15 Christmas Marketing Ideas for Small Businesses on Shopify
“Ho! Ho! Ho!” and jingle bells sounds are almost here. Consumers are hustling to do their Christmas shopping lists. As 76% of them prefer purchasing online, it’s time for you as a small business owner to take advantage of the season. This will give your online store the Christmas spirit…
Full List of Most-Common Faults When Upselling
The temptation to increase revenue by 10-30% is rather high. Upselling gives you such an opportunity. It seems so easy to offer your customers more expensive goods and add-ons. But it would be a mistake to think so as a lot of faults can arise when upselling. In the article,…
Top 20 Ecommerce Sites That Nailed It with Product Bundling
Do you want your eCommerce store to have a success rate of around 60% like Amazon? Or boost sales and profit with a few changes? Product bundling is the answer. As a proof, we offer a list of 20 eCommerce sites that have already done it right to help you…
Order & Product Fees App to Boost Sales on Thanksgiving
For years, Thanksgiving has traditionally triggered the peak shopping season, as confirmed by a recent Shopify research. ECommerce stores are reported to have earned about 4 billion USD from selling merchandise on that day in 2018. Quite an enticing turkey to have a bite of, isn’t it? Add to that…
7 Secrets Behind the Art of Cross-Selling
If you’ve decided to cross-sell in your Shopify store, it’s a great idea! While approximately 30% of total sales of many eCommerce brands have been contributed by product recommendations, cross-sell deals are the most effective way to encourage your consumers to buy more. The main thing is that these offers…
Sell a Look! Products Bundling in Fashion
The fashion industry is developing day after day, and its tendencies are changing season by season. For merchants of fashion stores, it’s essential to sell all the goods in time when they are still trendy. Thus, it’s necessary to implement various techniques and strategies to increase sales. Products bundling is…
How to Add Related Products on Shopify
The main distinguishing feature of Shopify is that you can create and manage a store without any special technical or design skills and have control over all processes. That’s why it’s not a surprise that more than 800,000 businesses in almost 175 countries have chosen this eCommerce platform to launch…