APO Product Options, Variants

APO Product Options, Variants

Pricing
Free plan available. Free trial available.
Popular with stores like yours
Based in United States
Rating
4.6 (457)
Developer
Mageworx

Advanced product options: 22+ option types, add-ons, bulk edit, multi-step, advanced rules & more.

Go beyond Shopify native product option limits. Create option sets to apply across products or add product-level options. Dynamically update product price based on the options the shopper selects. From swatches to file uploads & dimensional formula-based price calculator, build product options that fit any configuration. Build multi-step flows, add advanced rules like show/hide. Bulk edit to manage large catalogs fast. Bundle upsells as product add-ons to grow AOV. No-code setup.

Go beyond Shopify native product option limits. Create option sets to apply across products or add product-level options. Dynamically update product price based on the options the shopper selects. From swatches to file uploads & dimensional formula-based price calculator, build product options that fit any configuration. Build multi-step flows, add advanced rules like show/hide. Bulk edit to manage large catalogs fast. Bundle upsells as product add-ons to grow AOV. No-code setup. more
  • Unlimited product options & variant options: option sets + product-level options
  • 22 option types: swatches, dropdown, buttons, text, range slider & file upload
  • Dimensional price calculator: formula pricing by width / height / length
  • Add-on products for upsells, bundles and cross-sells
  • Conditional rules (show/hide) + multi-step flows, bulk add/edit & localization
Popular with stores like yours
Based in United States

Languages

English

Works with

Pricing

Development stores

Free

  • Free for development stores only

Starter

$14.99 / month

  • Unlimited Products, Options, Orders
  • • All 22 customizable option types
  • • Swatches (with replace product image)
  • • Upcharge Pricing: + $X, + X%, onetime
  • • Conditional Logic (show/hide and more)
  • • Add-on Products as Options
  • • Multi-currency & translations
  • • Edit options in cart

14-day free trial

Growth

$29.99 / month

  • All features from Starter plan, plus:
  • • Multi-step display mode
  • • Formula-based options
  • • Bulk edit for options sets
  • • Bulk price edit - Fast bulk actions
  • • Archive option values
  • • Show options as sold out
  • • Import / Export and Backups

14-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.

Reviews (457)

Overall rating
4.6
Counts per rating level
  • 86% of ratings are 5 stars
  • 4% of ratings are 4 stars
  • 2% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 6% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for its advanced product customization and variant options, which significantly boost sales and customer satisfaction. It integrates seamlessly with Shopify themes and features user-friendly conditional logic. The support team is praised for their quick and effective problem resolution, often within a day. Continuous updates enhance its functionality and user experience, making it essential for businesses needing detailed product customization.

February 10, 2026

Customer service from this team is second to none. We have been using this app since 2020 when we started our business for our products that have multiple variant options and complex rules. At the time we didn't plan to use it long term as it confused some customers when they went to their cart, but with the new update and a bit of integration guidance from the team, it works SEAMLESSLY. The team have always been very responsive despite being in a different time zone and have a solution to any query. Highly recommend to anyone who wants a user friendly option to create product variants and upselling options.

Enemies Racing Australia
Australia
Over 5 years using the app
Mageworx replied February 11, 2026

Thank you so much for the 5-star review and for sticking with us since 2020! 😊

It means a lot to hear that the latest update helped everything run seamlessly for your more complex setups. We’re also really grateful for your kind words about our responsiveness and support across time zones.

Wishing you continued growth, and we’re always here whenever you need anything!

December 2, 2025

Every time I’ve had an issue they’ve been helpful, found a solution, and exceeded my expectations. With my “site host” crashing during Cyber Monday it caused a new product to not be recognized in the cart with the variants but they FIXED EVERYTHING for me.

Luxe Aligned Beauty
United States
About 1 year using the app
Mageworx replied December 3, 2025

Thank you so much for the amazing review! 🌟
We’re really glad we managed to sort everything out for you, especially during such a hectic time like BFCM.

If you ever run into anything else or need a hand with future setups, we’re always here and happy to help!

November 4, 2025

Fantastic app, we've been using it since 2020. The integration with Shopify themes is smooth. Any nuances between shopfront aesthetics, user interface, and app setup are all handled quickly and seamlessly by the team at APO.
Customer service is second to none; they've always had the answers to my queries (and always replied quickly). Highly recommend.

WattShop
United Kingdom
Over 5 years using the app
Mageworx replied November 4, 2025

Thank you so much for the wonderful review - and for being with us since 2020! 🙌
We’re thrilled to hear the theme integration has been smooth and that our team could quickly handle the finer details between storefront design, UI, and setup. Knowing our replies and solutions hit the mark means a lot.

If you ever have new ideas or need help fine-tuning anything, we’re always here. Thanks again for the recommendation! 💙

Support

App support provided by Mageworx.

Developer

Mageworx

222 S 9th St, Ste 1600, Minneapolis, MN, 55402, US

Launched

June 15, 2016 · Changelog

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