eCommerce and Shopify News
Just in several weeks, we’ll hear “Merry Christmas” wishes all around. Christmas is the most magic public holiday. This day people get together, enjoy family time, and exchange gifts. Customers start preparing for this celebration long before it. They decorate homes and buy gifts― which have made Christmas the most…
Email marketing remains one of the key ways to find new customers and to retain loyal people. It allows you as a business to communicate with your customers so that they can remain informed about your business. Key email marketing metrics can help your business identify trends in your email…
Over 90% of shoppers make impulse purchases. Being an unplanned decision, impulse buying is influenced by various external and internal factors such as traits, motives, consumer resources, and marketing stimuli emerge. It’s a significant sales driver for online stores as well as for physical ones. Even though 79% of these…
By offering volume discounts and being thronged with customers, the retail giants such as Tesco and Walmart show in practice that net income can be generated by selling more goods at a lower price than fewer items at a higher price. To compete with these giants as an eCommerce business…
Looking for a solution to grow your eCommerce business? Cross-selling and upselling may be just the answer to your prayers. The techniques are both aimed at boosting trade, yet there’s a difference in the mechanics. To cross-sell means to suggest complementary merchandise or services, while to upsell is to prompt…
“Ho! Ho! Ho!” and jingle bells sounds are almost here. Consumers are hustling to do their Christmas shopping lists. As 76% of them prefer purchasing online, it’s time for you as a small business owner to take advantage of the season. This will give your online store the Christmas spirit…
The temptation to increase revenue by 10-30% is rather high. Upselling gives you such an opportunity. It seems so easy to offer your customers more expensive goods and add-ons. But it would be a mistake to think so as a lot of faults can arise when upselling. In the article,…
Do you want your eCommerce store to have a success rate of around 60% like Amazon? Or boost sales and profit with a few changes? Product bundling is the answer. As a proof, we offer a list of 20 eCommerce sites that have already done it right to help you…
For years, Thanksgiving has traditionally triggered the peak shopping season, as confirmed by a recent Shopify research. ECommerce stores are reported to have earned about 4 billion USD from selling merchandise on that day in 2018. Quite an enticing turkey to have a bite of, isn’t it? Add to that…
If you’ve decided to cross-sell in your Shopify store, it’s a great idea! While approximately 30% of total sales of many eCommerce brands have been contributed by product recommendations, cross-sell deals are the most effective way to encourage your consumers to buy more. The main thing is that these offers…